Hospitality Marketing & Sales (Certificate) | Canadian College

Hospitality Marketing & Sales (Certificate) 飯店行銷和銷售證書

為有興趣在飯店業從事市場行銷和銷售的學生設計。總長十二週的精選課程將使學生對飯店業的行政管理需求有一個總體了解，並為學生提供在該領域取得成功所需的工具。

課程優勢

  • 加拿大學院飯店行銷和銷售證書
  • 北美飯店業管理協會(AHLEI) 頒發的飯店行銷和銷售證書

入學要求

  • Secondary School Diploma or equivalent. If the applicant has not completed secondary school and is at least 19 years of age, they may apply as a mature student.
  • English Language Requirements
Apply
Fees
Question

Start dates:

Apr 07
2025 Jul 07
2025 Oct 06
2025 Jan 05
2026
Apr 06
2026 Jul 06
2026 Oct 05
2026 Jan 04
2027
12 weeks (300 Hours, 3 months)
AHLEI Certificate

*This program has been approved by the Private Training Institutions Regulatory Unit (PTIRU) of the Ministry of Post-Secondary Education and Future Skills.

*This program does not lead to an occupation that is regulated.

畢業工作機會

This program is intended to prepare a student for a career in marketing and sales within the hospitality industry, such as the following:

  • Hospitality Sales Assistant
  • Hotel Sales Associate
  • Event Marketer
  • Hospitality Marketing Assistant

課程設計

COMM 140 - Communications 商業溝通概論

這門入門溝通課程是大學／學院的程度，著重學生閱讀，寫作，聽力和口語商務溝通技能的發展。學生會進行多樣目的的寫作練習，並對小組做口頭簡報。學生研究、分析、做文件總結。學生會根據完成的書面文件和口頭陳述去做自我和同學間的相互評估。通過閱讀，媒體回應和討論練習，學生可以提高他們的溝通能力。課程特別加強在不同團隊和跨文化中進行溝通。

HOSP 250 - Supervision in the Hospitality Industry 飯店產業監督

AHLEI 課程：課程旨在向學生介紹有效溝通，監督職責，員工訓練和培訓，管理生產力和控制人力成本，評估和指導，培訓，特殊監督，組成團隊和透過領導力去激勵員工，管理衝突，時間管理和改變管理。

HOSP 261 Basic Hotel Accounting 基礎飯店會計

AHLEI 課程：為了解飯店會計概念和程序，飯店財務數據的處理以及會計週期中產生財務報表的財務信息提供基礎。

HOSP 374 - Revenue Management 收入管理

AHLEI 課程：課程將使學生對收入管理過程有基本的了解。 它論述了收入管理在飯店運營中的正確使用和重要性，並描述了有效使用收入管理必須考慮的廣泛要素。

HOSP 472 - Hospitality Sales & Marketing 飯店銷售和行銷

AHLEI 課程：在當今競爭激烈的飯店市場中，必須了解市場行銷和銷售知識。課程旨在為學生提飯店銷售和市場行銷背景。 課程重點是講述目標市場銷售的實用銷售技巧。

HOSP 478 - Convention Management 會議管理

AHLEI 課程：定義會議和團體業務市場的範圍和細分，描述吸引特定需求市場的行銷和銷售策略，並說明會議上和會議服務要求所需的技術。

PPD 125 - Personal & Professional Development 1

The first half of this course provides students with the tools they need for academic success. The course offers skills to help students with the transition to post-secondary education, to help them learn how to be a successful student and to make the most of their learning experience. The second half of the course focuses on preparing students for the Canadian workplace, either in their future career or the work-integrated learning component of their Canadian College program.

熱門升級課程

通過學習以下課程，將您的證書升級。

Hospitality Management & Co-op (Diploma) 飯店管理有薪實習文憑

  • HOSP 103 - Hospitality Today - An introduction 當代飯店產業簡介
  • HOSP 241 - Food and Beverage Management 餐飲管理
  • HOSP 281 - Facility Management 設施管理
  • HOSP 333 - Managing Front Office Operations 前台營運管理
  • HOSP 338 - Housekeeping Management 房務清潔管理
  • HOSP 346 - Managing Beverage Service 管理飲料服務
  • HOSP 349 - Managing Service in Food and Beverage Operations 餐飲服務管理
  • HOSP 357 - Managing Hospitality HR 飯店人力管理
  • HOSP 387 - Security and Loss Prevention Management 安全和防損管理
  • HOSP 464 - Planning & Control for Food & Beverage Operations 餐飲營運計劃與控制
  • HOSP 468 - Managing Technology in the Hospitality Industry 飯店業技術管理

Choice of three of the following electives.

  • COMM 502 - Speaking and Presenting 演講技巧
  • SMM 100 - Introduction to Digital Marketing 網路行銷概論
  • SMM 120 - Social Media Marketing 社群媒體行銷
  • SMM 150 - Digital Analytics 數據分析

有薪實習 1000小時

Hospitality Management & Co-op (Certificate) 飯店管理有薪實習證書

  • HOSP 103 - Hospitality Today - An introduction 當代飯店產業簡介
  • HOSP 241 - Food and Beverage Management 餐飲管理
  • HOSP 333 - Managing Front Office Operations 前台營運管理
  • HOSP 338 - Housekeeping Management 房務清潔管理

有薪實習 500個小時

International Hotel Management (Certificate) 國際飯店管理證書

  • HOSP 103 - Hospitality Today - An introduction 當代飯店產業簡介
  • HOSP 241 - Food and Beverage Management 餐飲管理
  • HOSP 333 - Managing Front Office Operations 前台營運管理
  • HOSP 338 - Housekeeping Management 房務清潔管理
  • HOSP 346 - Managing Beverage Service 管理飲料服務

諮詢專家

Contact Sam to help you plan your studies.

聯絡我們