Hospitality Marketing & Sales with Coop (Certificate)

This program is designed for students interested in pursuing careers in marketing and sales within the hospitality industry. A selection of courses over 12 weeks gives students an understanding of some of the administrative needs of a company in the hospitality industry and will give students the tools necessary to succeed in the field and a 12-week co-op provides valuable work experience in the field.

课程优势

  • Canadian College Hospitality Marketing & Sales Certificate
  • AH&LA Hospitality Marketing & Sales Certificate

录取要求

  • High School Diploma, High School Completion Certificate, or equivalent.
  • Students must meet one of the following language requirements: Canadian College English Placement test 125; Smrt English 125; IELTS 5.0 overall with a minimum score of 4.5 in each section; TOEFL iBT 45; CAEL 40.
  • Meet your English requirement by studying on campus at the Canadian College of English Language.

Start dates:

Jul 06 2020 Oct 05 2020 Jan 04 2021
Apr 05 2021 Jul 05 2021 Oct 04 2021
26 Weeks (600 Hours, 6 months)
3 months work experience
AH&LA Certificate
*This program has been approved by the Private Training Institutions Branch (PTIB) of the Ministry of Advanced Education, Skills & Training.
学期 1

学习

12周

学期 2

带薪实习

12周

注: 每个学期为12周,学期间有1周假期。

学习和工作

As students return to their home country, the combination of a Western Canadian Diploma and Co-op is not only a competitive advantage, but also allows students the opportunity to understand and experience the cultural and business nuances that can only be gained from a prolonged hands-on experience.

带薪实习

The Co-op is an integral component of the Hospitality Marketing and Sales Certificate program with Co-op as it provides students with essential real-world work experience in a Canadian English speaking business environment. The Co-op is designed to provide the students with one semester of solid studies in their initial entry to the college. This is to effectively arm them with soft skill tools necessary for a quality three months (300 Hours) Co-op with a Canadian organization.

职业前景

The hospitality industry is a rapidly growing market and job opportunities, as well as salaries, are steadily increasing in all sectors of this service-oriented field. Students learn the knowledge and skills that industry professionals have identified as important for on-the-job success. Completion of Canadian College Hospitality Management Certificate with Co-op usually gain employment at the skilled entry-level positions from which progress can be made to management positions.

  • Hotel
  • Food Services
  • Tourism
  • Event Management
  • Club and Resort Management

课程

CC 140 - Communications

This introductory communications course emphasizes the development of reading, writing, listening and speaking business communication skills at a college level. Students write for various purposes and audiences and deliver short presentations to small groups. Students research, analyze, summarize and document information. Students self and peer evaluate written documents and oral presentations. Through reading, media response and discussion exercises, students improve their communication skills. Communicating in diverse teams and across cultures is emphasized.

HOSP 250 - Supervision in the Hospitality Industry

AH&LA course: This Supervision in the Hospitality Industry course is designed to introduce students to the proper understanding of effective communication, supervisory responsibilities, orientation and training, managing productivity and controlling labor costs, evaluating and coaching, discipline, special supervisory concern, team-building , motivation through leadership, managing conflict, time management and managing change.

HOSP 261 Basic Hotel Accounting

AH&LA course: Provides a basis for understanding hospitality accounting concepts and procedures, the processing of hospitality financial data, and the flow of financial information in the accounting cycle that results in the production of financial statements.

HOSP 374 - Revenue Management

AH&LA course: This course will give students a basic understanding of the revenue management process. It addresses the proper use and importance of revenue management in hospitality operations and describes the wide range of elements that must be considered in order to use revenue management effectively.

HOSP 472 - Hospitality Sales & Marketing

AH&LA course: In today's highly competitive hospitality market, it is essential to have an understanding of marketing and sales This course is designed to provide students with a solid background in hospitality sales and marketing. The textbook’s main focus is on practical sales techniques for selling to targeted markets.

HOSP 478 - Convention Management

AH&LA course: Defines the scope and segmentation of the convention and group business market, describes marketing and sales strategies to attract markets with specific needs, and explains techniques to meet those needs as part of meeting and convention service.

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